High-Tech Industry Services
InfoTech Marketing can propel your technology to
new heights. We help you cross the chasm to mainstream market
acceptance. We provide market research, market segmentation,
competitive analysis, product development, technology evaluation, and more.
Case Studies
- Evaluated potential new product strategies for a leading
computer manufacturer. Described the market's history and trends,
divided the market into segments, estimated the market size by segment,
forecasted the market growth rate, analyzed potential solutions by
segment, performed competitive analysis, and produced the business case
for two markets.
- Estimated worldwide demand for hardware device. Synthesized
forecasts by region and technology. Conducted secondary research and
executive interviews to develop positioning strategy.
- Observed first North American video-on-demand and VDSL
installations
in New Brunswick and Illinois. Arranged systems installation,
viewed and recorded operation, and reported on interface.
- Uncovered potential market opportunities in the web page design
market for a graphics design company. Examined the market size,
forecasted growth rate, pricing, and competitive situation.
- Estimated the operating systems in use and connection speeds for
a company providing movies over the Internet.